welcome to the west village!

The Rodney Parham Merchants Association would like to welcome you to our website and thank you for visiting. The merchants on and around Rodney Parham came together and formed West Village to help unify the businesses and promote the Little Rock area. 

West Village is made up of business leaders within the Rodney Parham District.  These merchants understand collectively the need for a community-based collaborative that continuously works toward building wealth for the future of our community. West Village's goal is to be active in promoting the area as an ideal place to locate or expand a business. It has been a vehicle for current and prospective business professionals to become acquainted with others in our area.